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Akebono is determined to focus on the creation of value in all products. For over two decades, Akebono Ceramic Technology (ACT) has been the original equipment (OE) standard on many of North America's passenger cars, light trucks, and SUVs and has set the benchmark for ceramic pads used in OE vehicle production. Most importantly, European OE manufacturers now request Akebono products for their North American vehicles. Akebono's aftermarket disc pads contain the same materials, engineering, quality standards, and advanced technologies used to create their OE ceramic brake pads. The use of Akebono ceramic brake pads ensures customer satisfaction and eliminates unnecessary return visits to the shop.

Akebono's Research & Development
Being the largest brake manufacturer in the world gives Akebono a unique advantage: an exclusive original equipment experience and expertise backed by the most comprehensive Research & Development in the industry. That fierce pursuit of unfailing quality and safety assures that Akebono continues to be the innovating leader of braking technology.

Key Features:

• Vehicle-Optimized Formulations - Akebono EURO Ultra-Premium brake pads are formulated and fit with a precision that is remarkably sensitive to every unique wheel architecture for superb function and rotor compatibility.
• Luxuriously Clean - The EURO Ultra-Premium brake pads are meticulously constructed with the finest materials to virtually eliminate dusting because Akebono shares your passion for the design aesthetics that are unique to European makes.
• Ultra-Quiet - You know you've arrived in style with the EURO Ultra-Premium brake pads' harmonically dampened design which maximizes control of noise, vibration and harshness (NVH) to virtually eliminate squealing, groaning and shudders.
• Flawless Engineering - European design requires vehicle-handling techniques that are unforgiving on brakes. The undisputed global expert in braking technology, Akebono created the EURO Ultra-Premium brake pads to provide the most consistent, smoothest stopping power over a wide range of driving conditions.
• Braking Expertise You Can Trust - Akebono has more than 75 years of braking expertise, is the largest OEM friction pad supplier and is the originator of ceramic pad technology.

About Akebono
Akebono was established in Japan in 1929, at a time when the Japanese automobile industry had only produced 400 vehicles. Since then, keeping pace with the onset of motorization, Akebono has entered the domestic and overseas markets as brake experts. Committed to precision, Akebono refuses to cut corners on safety and will only implement best practices in their operations. This time-tested approach has resulted in proven quality control techniques to guarantee minimal process variation in all phases of production. Embraced throughout the organization, this approach enables the company to consistently achieve nearly zero defects per million parts produced.